iGuzzini factory near Ancona, Italy

iGuzzini factory near Ancona, Italy

The iGuzzini lighting factory is set near the Adriatic sea, tucked into a composition of small villages, towns and pastures. 

In March, a group of North American lighting designers and representatives were hosted by iGuzzini and Sistemalux – for a week in Ancona and Roma, Italy.  Our hosts were generous, and the visit was high-spirited, informative and luscious. When we arrived at the factory our host declared,

Italians think sideways. We deviate from rationale thinking…

and went on to tell us about the newly designed LED street light: Archiled.

ENELEnel SpA, Italy’s largest utility has contracted with iGuzzini to develop optics for LED streetlights to replace metal halide, mercury vapor and high-pressure sodium -based street lighting. The engineers and designers developed a patented solution – which began with a curve calculation that would use least energy for innovative public lighting.

Archiled on display

Archiled on display

The cobrahead-style streetlight head contains an 84-watt array of LEDs (106-watts total) comparable to the light output of a 150 watt HID source.  Characteristics include Color Rendering Index (CRI) of 80, a patented thermal management system, an integrated fin design to optimize the thermal management, and replaceable ballast.

Archiled has four  default operating modes which reduce the power and the light output of the fittings according to the selected profiles. Besides the default operating modes, customized scenes and profiles can be programmed using a dedicated software.

The products will be on the worldwide market for 2010 and iGuzzini expects orders of 40,000 pieces per year.

Public lighting is increasingly recognized by new theory, science, practice and as a distinctive market.  The outdoor lighting fixture industry is in an overheated race to blend new street lighting fixtures with energy-saving and sustainable characteristics.

LED is the source of choice and the number of cities testing LED street lighting is multiplying.  ( See “More cities tap stimulus package for LED streetlights” USA Today March 3, 2009, “At least 30 cities have asked for more than $104 million in federal stimulus funds to help them make the change.”)

My company, Light Projects, is currently reviewing a new LED  streetlight for the municipality known as New York City.

Ciao Italy — Ancona, Urbino and Rome; compliments iGuzzini, Sistemalux and Dulanski Group.

Part 1: Fratelli Guzzini factory visit in Ancona

Leni peers through display of Guzzini 1960 wares

Leni peers through a transparent display of Guzzini tableware

Guzzini’s “Multimateriality and the culture of detail” household articles have been created since 1912 –when oxbow horn was molded  into objects.

Fratelli Guzzini introduced plexiglas to the domestic landscape in 1938.  In 1940 Guzzini designers formed clear plastic tableware, in 1950 elegant and colorful plastics for the table were designed and these lines have  been recently reissued.  In 1960 they created moldable acrylic forms.

In1970 melamine was invented (growing up in LA our family table was set with white melamine and Russel Wright‘s grey and brown ceramic dinnerware). In 1980 mixed materials such as porcelain and steel articles were manufactured and in the 1990s gas-assisted injection moulding techniques were used.

Guzzini 2008 - "happy hour" line

Guzzini 2008 - Horeca happy hour line by designer Viglino Carlo

Currently Guzzini is focusing on innovating and continuing to develop the company’s unique style, “suggestive furniture objects” and making acrylic tableware that is “difficult to copy”.

leni-guzzini1_crp

I noticed that designers are proudly referenced at the Guzzini lines whether for tableware, bath/spa design or lighting.

More to come…

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